Apex Tech Partners LLC Cookie Policy

We utilize cookies to allow you to remember your choices and give you a better-tailored experience. While presenting content, advertisements and other functionalities on the https://brand.com/ website (the “Website”) various technologies are used to collect and process personal data, including cookies.

1. Cookies explained

1.1 Cookies are small pieces of information that are stored on your computer by a website you visit to enable you to perform certain functions on the website and regulate its content to your preference. They can store data on pages which you have provided key information for (e.g. when you provide a password) but only once you are asked and you accept the storage of this information. This helps us provide you with a good experience when you browse our website and also allows us to improve our site; they are not used to determine the personal identity of anyone merely visiting the site.

2. Types of Cookies

2.1 Cookies can be classified by their lifespan and the website to which cookies belong.

The lifespan of cookies is either:

• Session cookies that are temporary and deleted once the user closes their web browsers;
• Persistent cookies may stay on your computer for a long time after the session is ended.
• Website cookies are either:
• First-party cookies that belong to the website you are browsing, e.g. cookies used to identify you when you log in;
• Third-party cookies belong to a different website to the website you are visiting, e.g. advertising tracking cookies.

3. We use the following cookies:

3.1 Strictly necessary cookies. These are cookies that are essential for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website.

3.2 Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.

3.3 Functionality cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name, and remember your preferences.

3.4 Targeting/advertising cookies. These cookies record your visit to our website, the pages you have visited, and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.

4. Third-Party cookies

4.1 These cookies are used by third parties and mostly by social media websites like Google+, Facebook, or YouTube. Third-Party cookies allow us to offer you easy ways to share our content throughout your social media and present you with the videos we post on YouTube.

4.2 You can disable the use of these cookies through your browser’s privacy settings but please do note that this will also disable all the functions described above.

5. Your Choices

5.1 If you wish to block cookies, you may do so through your browser’s settings. You can delete cookies that are already on your computer, and you can set your browser to prevent them from being placed going forward. Please refer to the browser’s help menu for further information. However, please bear in mind that disabling cookies may adversely affect your user experience on the Service.

5.2 For more information on how to manage your cookie settings in respect of third-party cookies please go to www.allaboutcookies.org. If you have further questions, please do not hesitate to contact us.

5.3 You may know that most browsers automatically accept cookies by default. You can get more information about setting up cookies for the most common browsers here: Google Chrome, Internet Explorer, Microsoft Edge, Mozilla Firefox, Opera, Safari.

6. Collection of Data

6.1 Our site uses technologies of third-party partners [such as NextRoll] to help us recognize your device and understand how you use our site(s) so that we can improve our services to reflect your interests and serve you advertisements about the products and/or services that are likely to be of more interest to you. Specifically, [NextRoll/these partners] collect information about your activity on our site(s) to enable us to:

• Measure and analyze traffic and browsing activity on our site(s);
• Show advertisements for our products and/or services to you on third-party sites;
• Measure and analyze the performance of our advertising campaigns;

7. Cross-Device

7.1 We may share data, such as hashed email derived from emails or other online identifiers collected on our site(s) with [NextRoll/ our advertising partners]. This allows our partners to recognize and deliver your ads across devices and browsers. To read more about the technologies used by [NextRoll/our partner] and their cross-device capabilities please refer to NextRoll’s Privacy Notice.  

8. Opting Out 

8.1 Our partners [such as NextRoll] may use non-cookie technologies that may not be impacted by browser settings that block cookies. Your browser may not permit you to block such technologies. For this reason, you can use the following third-party tools to decline the collection and use of information for the purpose of serving you interest-based advertising:

• The NAI’s opt-out platform: http://www.networkadvertising.org/choices/
• The EDAA’s opt-out platform http://www.youronlinechoices.com/
• The DAA’s opt-out platform: http://optout.aboutads.info/?c=2&lang=EN